When the moon hits you eye like a big pizza pie, That’s amore! When the world seems to shine like you’ve had too much wine, That’s amore! – Dean Martin

The stretch of coast closed between Positano and Vietri sul Mare, on the west side of the Gulf of Salerno, is a natural amphitheater of rocks, scents and sensations, an oasis of peace flowing with a very intense social life. On the Amalfi Coast, the delights of a land that smells of sea, lemons, woods and mountains, go along with a long history, that of peoples and nations who have left the sign of their passage. Today, the Amalfi Coast is synonym with beauty and fun, scenic nature and glamour. Mass tourism has failed to undermine the simplicity of these places, which are naturally meek, and have contemporaneously become a benchmark for the international jet set. For more than one hundred years the Amalfi Coast has been an icon for the world of culture, politics, media, literature, and art, a place where one can find peace and serenity, but also an intense nightlife, wonderful shopping streets, and lovely little shops where to buy high-quality crafts.

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That's Amalfi!

Scents, colors and stories about the Amalfi Coast

Conca dei Marini, exclusive destination of the international jet set

The village of Conca dei Marini is so called because it is located in a valley by the sea. And to be precise, in compliance with the principles of tautology, the country is also called the city of sailors, for the old habit of the inhabitants to be, as quite logical, all sailors. Conca dei […]

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Ravello, the city of music and coral

Think of a celebrity. Certainly, he/she has visited Ravello. The greatest names in literature, music, movies, characters of economics, finance and politics, up to less or more famous television stars, all have a souvenir photo in Ravello. The town is a classic seaport for elite tourism, although the village is not by the sea, but […]

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Latest news from Amalfi

  • Discovering the Emerald Grotto26 May 2016 - 14:21

    Being the first to admire the fantastic and magical spectacle must have been a unique experience. But not unrepeatable. Because any tourist visiting the Emerald Grotto in Conca dei Marini on the Amalfi Coast feels the same feelings that the fisherman Luigi Buonocore felt in 1932. The emerald hues that come from the water, which […]

  • Amalfi Coast Women devoted to the sea, land and work5 March 2016 - 11:00

    Being a woman in the Amalfi Coast has always been a great job. But unlike other areas of Southern Italy where women have always been subordinate to men and the whole community, here things have gone a bit differently. It may have been the sun, or the sea, lemons or whatever, in the Amalfi Coast […]

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